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Sociological Methods & Research
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Modest Expectations

The Effects of Interviewers' Prior Expectations on Responses

Seymour Sudman

University of Illinois at Urbana-Champaign

Norman M. Bradburn

University of Chicago

ED Blair

University of Houston

Carol Stocking

University of Chicago

This paper measures the effect of interviewers and interviewers'prior expectations on response to threatening questions. The results indicate that interviewers are responsible for an average of about 7% of total response variance, to which expectations contribute a small amount. In most practical situations, interviewer expectations can be ignored.

Sociological Methods & Research, Vol. 6, No. 2, 171-182 (1977)
DOI: 10.1177/004912417700600203
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